How about "Monster Week?" That's right, the stunt-minded programmers at Discovery Networks are figuring that if some monstrous sharks are good for ratings -- and advertising -- some actual monsters might work just as well.
These particular monsters tend to be of the water variety -- "man-eating fish that could mutilate you with one bite," crocodiles, even mermaids -- according to Animal's press announcement about the week, which will run this Spring, and is so monstrously big, it will actually last more than seven days.
“We are making it last for eight nights,” states Marjorie Kaplan, president and general manager of Animal Planet, the Discovery Channel sister net that will televise the week. “Everyone likes a good thrill, and the natural world is chock full of them. So it’s no mystery why our viewers turn to Animal Planet for stories about enigmatic creatures, both real and fantastical.”
Animal's first-ever (but assuredly not last) "Monster Week," appropriately, will be hosted by Jeremy Wade, host of its "River Monsters" series.