January 25, 2023
Late-Night Shows' Ratings Tight, But 'Nightline' Grabs Most Viewers
- by Wayne Friedman , March 9, 2012
With more than two-thirds of the TV season completed, all three broadcast networks' main late-night shows are in a virtual dead heat among key viewers that advertisers
want.
NBC's "Tonight Show with Jay Leno," CBS' "Late Show with David Letterman" and ABC's "Nightline" have each posted a Nielsen 0.9 rating/3 share among 18-49 viewers through March
2.
But looking at overall viewers, ABC's "Nightline" is tops, averaging 3.9 million viewers, with NBC's “Tonight” at 3.8 million and CBS' “Late Show” at 3.3
million viewers.
At midnight, ABC's “Kimmel" is at a 1.8 million viewer average. NBC's and CBS' 12:35 a.m. shows are around the same number. NBC's “Late Night” has 1.8
million viewers, while CBS' “Late Late Show” holds 1.6 million viewers.
Looking at the cable networks' late-night fare, much of the same continues with Comedy Central's two
main shows "The Daily Show with Jon Stewart" and "The Colbert Report." At 11 p.m., “The Daily Show” is at 1.7 million viewing; at 11:30 p.m. “The Colbert Report” is at
1.3 million.
"Conan" -- from Turner Broadcasting TBS, which runs from 11 a.m. to 12 midnight -- continues to hover around the 1.0 million viewer mark. But other Turner late-night
programming services, also targeting young viewers, still outrank "Conan." Turner's one-hour Adult Swim programming block at 11:30 p.m. reaches 2.1 million and the second hour of Adult Swim at 12:30
a.m. is at 1.4 million.
With more than two-thirds of the TV season completed,
all three broadcast networks main late night shows are in a virtual dead heat among key viewers advertisers want.
NBC's "Tonight Show with Jay Leno," CBS' "Late Show with David Letterman", and ABC's "Nightline" have each posted a Nielsen 0.9 rating/3 share among 18-49 viewers through March 2.
But in looking at overall viewers, ABC's "Nightline" is tops, averaging 3.9 million viewers, with NBC's “Tonight,” at 3.8 million; and CBS “Late Show,” 3.3 million viewers.
Later that night, at 12 midnight, ABC “Kimmel" is at 1.8 million viewer average. NBC's and CBS's 12:35 a.m. shows are around the same number: NBC “Late Night” has 1.8 million viewers; and CBS “Late Late Show”, 1.6 million viewers.
Looking at the cable networks late night fare, much of the same continues with Comedy Central two main shows "The Daily Show with Jon Stewart" and "The Colbert Report" on top. At 11 p.m. “The Daily Show,” is at 1.7 million viewing; at 11:30 p.m. “The Colbert Report,” is at 1.3 million.
Turner Broadcasting' TBS' "Conan", from 11 a.m. to 12 midnight, continues to hover around the 1.0 million viewer mark. But other Turner late night programming services -- also targeting young viewers -- still out-rank "Conan". Turner's one-hour Adult Swim programming block at 11:30 p.m. gets 2.1 million and the second hour of Adult Swim at 12:30 a.m. is at 1.4 million.
NBC's "Tonight Show with Jay Leno," CBS' "Late Show with David Letterman", and ABC's "Nightline" have each posted a Nielsen 0.9 rating/3 share among 18-49 viewers through March 2.
But in looking at overall viewers, ABC's "Nightline" is tops, averaging 3.9 million viewers, with NBC's “Tonight,” at 3.8 million; and CBS “Late Show,” 3.3 million viewers.
Later that night, at 12 midnight, ABC “Kimmel" is at 1.8 million viewer average. NBC's and CBS's 12:35 a.m. shows are around the same number: NBC “Late Night” has 1.8 million viewers; and CBS “Late Late Show”, 1.6 million viewers.
Looking at the cable networks late night fare, much of the same continues with Comedy Central two main shows "The Daily Show with Jon Stewart" and "The Colbert Report" on top. At 11 p.m. “The Daily Show,” is at 1.7 million viewing; at 11:30 p.m. “The Colbert Report,” is at 1.3 million.
Turner Broadcasting' TBS' "Conan", from 11 a.m. to 12 midnight, continues to hover around the 1.0 million viewer mark. But other Turner late night programming services -- also targeting young viewers -- still out-rank "Conan". Turner's one-hour Adult Swim programming block at 11:30 p.m. gets 2.1 million and the second hour of Adult Swim at 12:30 a.m. is at 1.4 million.
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