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Groupon's UK Division To Provide More Clarity

After the UK’s consumer watchdog found that Groupon broke consumer-protection rules, the company has agreed to change its pricing, product claims and advertising practices. The Office of Fair Trading said the company must ensure its discounts are “honest and transparent.” Roy Blanga, Groupon’s UK managing director, acknowledged that “our procedures have not always kept pace with our rapid growth.” The OFT began its probe in July after consumers complained.

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