Commentary

Biting The Hand Of The Social Platform That Invites You To Moderate

Tom Eslinger, Digital Creative Director at Saatchi & Saatchi and moderator of YouTube’s session at the Festival of Creativity in Cannes, France, starting his session by promoting another social media platform, Twitter.

“We have a few questions that I got from Twitter,” Eslinger said.

But don't feel bad for YouTube. Apparently Enslinger was promoting the social video platform in a far more sublime way.

"He even dressees in YouTube colors," panelist Damian Kulash, quipped, pointing to Enslinger's red and white attire.

Kulash, who is a singer with the band OK Go, which createscreative mustic videos distributed via YouTube, says the band uses the social video platform to "make some cool shit."

 

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