• August 22, 2012

Meredith Corp.'s Meredith Xcelerated Marketing unit just made a couple of key hires from digital-savvy agencies, including Organic's Steve Kerho, who joins as senior vice president-chief strategy officer. Kerho was senior vice president-strategy, media and analytics at Organic, which is a unit of Omnicom.

Also joining is Doug Rozen, who was named senior vice president-general manager of MXM’s mobile practice, The Hyperfactory. Rosen joins from Aimia Inc. (formerly Carlson Marketing Worldwide), where he was senior vice president-global lead for creative, interactive, media & mobile.