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Minimizing Traffic Loss From Search Engines

  • SEOmoz, Tuesday, September 4, 2012 10:58 AM

Companies expanding into new countries might want to think about launching a new Web site, but there's always a risk of losing significant traffic when restructuring the site, according to Steven Macdonald. He provides two views on how to minimize the risk of losing traffic from search engines when launching a new Web site. One way could mean forfeiting 35% of organic traffic loss from search engines, while the other could be a mere 4%.

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