It's VHI's reality show "Love & Hip Hop: Atlanta," which tracked the most social activity among all shows, both broadcast and cable (excluding sports), according to Trendrr. "Hip Hop" had a 302% increase in social activity over its last season by using major social media, the VHI Web site and Co-Star, the channel's co-viewing second screen app, with such tactics as "live chats with fans on VH1.com, polls and other interactive activities on Facebook, Twitter and VH1.com, having talent from the show live tweet and re-tweet fans during live episodes," an exec tells Lost Remote.