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Content Marketing Rules 11

  • eMarketer, Wednesday, October 24, 2012 10:29 AM

eMarketer briefs a report titled "Best Practices for Content Marketing: Engaging Consumers Across Multiple Digital Channels" that looks at a variety of media that marketers use to create content, such as video, blog posts, articles, and slide shows and photos. Video, at 86.7%, continues to be the prime media for U.S. brands. The report analyzes 11 rules for content marketing.


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