Top 10 DMAs in which adults who use nonprescription allergy remedies reside:
- Helena, MT
- Casper-Riverton, WY
- Sherman-Ada, TX-OK
- Bend, OR
- Topeka, KS
- Lincoln & Hastings-Kearny, NE
- Billings, MT
- Rapid City, SD
- Cheyenne-Scottsbluff, WY-NE
- Grand Junction-Montrose, CO
Source: GfK MRI’s 2011 Market-by-Market Study