Starcom Named Pringles Media AOR

  • November 5, 2012

Snack food brand Pringles has named Starcom USA as its media agency of record in the United States without a review. This news follows Kellogg’s acquisition of Pringles earlier in 2012. According the AdViews, Pringles spent an estimated $35MM on media in 2011. The business builds on the relationship Starcom USA has developed with Kellogg’s as the marketer’s media agency of record.

Next story loading loading..