High Social Buzz Won't Save TV Shows

666-Park-AvenueThe most social buzzed-about new TV shows this year are the ones that won't be around much longer.

ABC's "666 Park Avenue" and "Last Resort" scored the best results with a 6.1 and a 5.4 scores, respectively, for the week ending Nov. 18, according to General Sentiment, a social media researcher that monitors news, social, and Twitter social media buzz. Those shows gained 15% to 16% from the week before.

CBS' comedy "Partners" -- one of the better Nielsen-rated new shows -- also wasn't good enough, and won't get any new orders for more episodes. Social buzz still put it high on the list of 26 new shows, grabbing a 5.2 score up 22% week-to-week.

This left NBC's "Guys With Kids" and Fox's "The Mindy Project" as the top two biggest shows in terms of social interactions -- both scoring a 5.2 number, with "Kids" up 25% and "Mindy" gaining 21% week-to-week.

After these two shows comes ABC's "Malibu Country" with a 5.1 number -- virtually unchanged, up 0.3%. Fox's low-Nielsen rated "The Mob Doctor" was next at a 4.9, down 2.4% for the week. CBS' "Elementary" scored a high Nielsen rating with a 4.6, up 4.5% for the week.

The biggest gainer was NBC's "Go On," which grew some 67% in social, Twitter and news buzz to hit a 2.1. Fox's summer reality show "Hotel Hell" also spiked well, up 52% to a 2.1.



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