Who Are 'Spenders' Vs. 'Savers'?

  • November 27, 2012

Top 10 DMAs in which adults consider themselves “spenders” rather than “savers.”

  1. Laredo, TX
  2. New York, NY
  3. Lafayette, IN
  4. Biloxi – Gulfport, MS
  5. Gainesville, FL
  6. Columbus, GA
  7. Dallas – Ft. Worth, TX
  8. Los Angeles, CA
  9. Myrtle Beach – Florence, SC
  10. Sacramento – Stockton – Modesto, CA

Source: GfK MRI’s 2011 Market-by-Market Study

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