MessageCast, a provider of RSS feeds, reported that 10,000 subscribers have signed up to receive its LiveMessage update alerts from their favorite blogs in the week since the company offered an open
beta enrollment period. LiveMessage Blogger Edition is a free service that helps bloggers drive traffic to their blogs. Using real-time networks, LiveMessage finds a subscriber on the network and
delivers an update headline and link via desktop alert, cell phone, personal digital assistant, or e-mail.