Around the Net
Adap.TV Looking at IPO, Says Bloomberg News
- Bloomberg.com, Thursday, February 28, 2013 3:13 PM
The TV and video advertising industry is worth $78 billion, according to the company’s estimates. Blomberg says in the fourth quarter of 2012, more than 8,500 campaigns ran on Adap.tv, compared with about 4,000 in the year-earlier period.
