An online TV brand creation from 5 Minute Network has launched in Glasgow, offering six on demand affinity group-based channels. The video platform for TV Tapas was built from scratch by the company's own developers and provides content in five-minute bite sized chunks based on affinity group demographics. Creative director, Paul Hineman, a BAFTA award-winning television director, believes there is a gap in the market for high quality, accredited content that advertisers can get on board with.