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China Becomes World's Second-Largest E-Tail Market

With 120% annual growth for the last 10 years, China has become the world’s second-largest e-tail market, estimated to be worth some $210 billion in revenues. McKinsey, in its "China’s e-tail Revolution: Online Shopping as a Catalyst for Growth" report, said around 90% of Chinese e-retail happens on virtual marketplaces involving online storefronts on eBay and Amazon-type sites like PaiPai, Taobao and Tmall. 

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