Around the Net
SEO: A New Way To Analyze Search Intent
- Search Engine Journal, Friday, April 12, 2013 4:28 PM
Typically keywords convey intent, but Aleh Barysevich believes in a new signal to support conversions. Barysevich provides insight on how to avoid blindly optimizing campaigns by learning how a searcher's intent can influence the search engine results pages, and how to optimize a Web site so it returns the correct results. He begins by analyzing keywords, touches on verticals and location, and moves into voice search. Read the article here.
