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NBCU Delays Esquire Network Launch

The Esquire Network will not launch next Monday, after all, reports Lacey Rose. She says NBC Universal has decided to delay the rebranding of its G4 Network until sometime in the summer.  The reason? So the new network can launch with five original series instead of just two.  Those shows will consist of the holdover “American Ninja Warrior,” plus a cooking competition offering “Knife Fight,” an Anthony Bourdain travel series “The Getewaway,” a lifestyle series “How I Rock It,” and a show called “American Field Trip” featuring blogger/photojournalist Matt Hranek.  Also targeting the “more mature, upscale and affluent male demographic”:  reruns of such shows as “Psych,” “Burn Notice,” “Party Down,” “Parks and Recreation” and “Late Night With Jimmy Fallon.”





Read the whole story at The Hollywood Reporter »

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