RadioShack Nabs Warren As CMO

  • April 19, 2013

RadioShack says it has hired Jennifer Warren as SVP/CMO, to lead all marketing retailer, including brand strategy, advertising, corporate communications, social media, and customer experience. Previously, she held leadership roles at Razorfish, GSD&M and T-3, and worked on such brands as Samsung, Walmart, and TJ Maxx. It also hired Mike DeFazio, who had been with Walgreens, to head up new store concepts. Radio Shack says it will begin introducing new concepts within the next several months.

 
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