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The Exclusive Audience Found On The Yahoo Bing Network
- Search Engine Watch, Wednesday, April 24, 2013 3:13 PM
Marketers know the importance of their company's audience. Pointing to a post from Shawn Mohamed, John Gagnon tells us how important this is. He also points to the millions of searches done daily in the U.S., and breaks them down by the travel category to share that 73% of the searches on the Yahoo Bing Network in that category are exclusive. It means marketers will only find these 12 million U.S. travel searchers on the Yahoo Bing Network. Read this article here.
Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.