Around the Net
Commentary
Advance Tactics For Social Media Metrics
- Search Engine Journal, Monday, April 29, 2013 1:25 PM
Sarah Mogin tells us about five advanced tracking techniques that marketers may want to use in their reporting strategy and how they can serve to improve their overall campaigns. She takes us through ways to define and track conversions, segment ad data, harness email service providers, and leverage tracking tools. Read the article here.
Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.