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USA Network Vies For Social Media Control

USA Network on Thursday is expected to debut a new Web and mobile platform that, as The Wall Street Journal reports, “will bring more of the real-time conversation about USA shows happening on Twitter, Facebook Inc. and other social-media outlets onto its own site.” Rather than stream its content on Twitter, “The cable network's plan is to surround those social-media conversations with its own content and sell ads to run alongside it.”


Read the whole story at The Wall Street Journal »

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