Around the Net
YouTube Lets You Shop Products On Videos
- Marketing.au, Monday, May 20, 2013 8:05 AM
Google is releasing a new "channel gadget" that will aim to shorten the path to purchase and translate video views to sales. The new technology will allow brands to sell products through their YouTube Channels. The new "shoppable" videos will let brands to partner with third-party technology providers to allow viewers to click on a product and make a purchase.
