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Irish Times Project Looks At Digital Advertising

When it comes to online publishing, The Irish Times was keen to "do unconventional things that force the industry as a whole to move forward", chief innovation officer Johnny Ryan told With this mission in mind, The Irish Times held the second installation of its start-up incubator project with the plan to "find start-ups who have created compelling experiences for the user", but, vitally, had "no reference or interest in advertising".

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