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Press+ Rides Wave Of Metered Model Into Town

For those launching metered digital subscriptions models, the word paywall is one they often try to distance themselves from. Most tend to prefer a clear distinction to be made between a 'hard' wall, such as was implemented by the Times, and as of next month the Sun, in the UK, and metered models, as put in place by the New York Times in 2011. Press+, which enables publishers to set up a metered model, is equally clear about the difference between the two. In fact, the word 'paywall' is banned in their offices.

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