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Facebook's Sheryl Sandberg: FBX Is 'Very Small'
- Business Insider, Friday, July 26, 2013 2:29 PM
Business Insider reported that on the recent Facebook earnings call, Cantor Fitzgerald's Youssef Squali asked about programmatic advertising on Facebook. COO Sheryl Sandberg's response was surprising, Business Insider wrote. She said, "One thing worth noting is that FBX which is part of that programmatic selling is actually a very small part of our business and I think sometimes people don't understand that. So that piece is quite small."
