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What To Check Before The Web Site Goes Live

Marketers launching a new brand site will want to keep this handy checklist of 25 things to do before making the Web site live. Mark Knowles tells us how each launch team can help to make it a smooth transition. He breaks it down by department. For instance, Web designers need to check for live URLs, Validation, 404 pages, and favicons. It may seem elementary, but let's face it -- lists help marketers keep the important stuff top of mind. Read the article here.

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Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.