Honey Nut Cheerios has enlisted rapper Nelly to add a little bling to our beloved honeybee. Typically wearing a brown tee and sneakers, our bee is now clad in leather, sunglasses and
has an autotune voice. Even the cereal box gets a makeover, bejeweled with crystals. If it ain’t broke, don’t fix it! Now, if Nelly makes a music video called “Must be the
honey,” a play on his hit “Must be the money,” I’m in. See it here,
created by Saatchi & Saatchi NY.
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