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Microsoft After Ballmer

Hardly the only one imagining Microsoft after Steve Ballmer, Box CEO Aaron Levie does a nice job of outlining the software giant’s biggest opportunities and challenges going forward. Writing in TechCrunch, Levie implores Microsoft’s next leader to embrace “openness,” unbundled apps and an ambitious product strategy. “Microsoft needs to figure out how to become the place where the next great apps are built -- by companies other than Microsoft,” he writes. “And this time around, it needs to avoid obliterating every successful start-up that emerges from its ecosystem.”

 


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