Mediafed -- which specializes in news feed monetization, content distribution and discovery – has hired Eric Rosenberg as its new vice president of U.S. sales. Rosenberg formerly led the
Performance Media Division at ValueClick. By its own count, Mediafed currently works with roughly 2,000 publishers worldwide, including Hearst, Gawker Media, Reuters, The Washington Post
Interactive, ABC, and NBC. The hire is representative of Mediafed’s broader effort to expand its US sales team.