Give the gift of meat to a man
in need, implores the Slim Jim
man. He’s not a doctor, but he plays one in this ad, hoping to help men who suffer from “Male Spice Loss.” Examples of men who suffer from MSL
include softball bunters, pizza blotters and men looking for a melon-baller. They need help from Slim Jim Donors, men who buy two Slim Jims and give one away to a man in need. There’s even a website
where men can pledge to give meat away, tweet about meat or instagram guys in need. "It’s so easy, it’s dumb,” says the doctor. Watch “Donor” here
, created by Venables Bell & Partners.