Around the Net
'Pros And Cons Of In-House Affiliate Management'
- The Drum, Friday, August 30, 2013 4:55 PM
The Drum today posted an article detailing "the pros and cons of in-house affiliate management." The article wrote, "Change is necessary for the survival of any industry, and this is no more accurate than in the performance marketing space. As advertisers become more digitally savvy, technology solutions providers are stepping in to shake up the conventional affiliate models the performance marketing industry has, until now, relied upon."
