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Weak Ad Biz Puts Yahoo COO On Hotplate
- Adweek, Friday, September 6, 2013 8:01 AM
Yahoo's chief operating officer Henrique De Castro may be heading out the door because he hasn't improved the ad business. Sources close to Yahoo say that De Castro had better ad results because he's in CEO Marissa Mayer's crosshairs. There has been murmurs that De Castro could be gone by the end of the year, according to numerous sources. Acquisitions not withstanding, the ad business is flat.
