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Daily Telegraph Sells Comment Section Sponsorship

The Daily Telegraph is understood to have earned about £400,000 for Monday's cover wrap for a Lloyds Bank rebranding ad, with the overall deal including sponsorship of the paper's comment pages said to be worth seven figures. Telegraph Media Group's deal with Lloyds usually includes sponsorship of a Fraser Nelson comment section on page 20 of Monday's paper.

Read the whole story at The Guardian »

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