• by Amy Corr  @MediaPostOTL, October 7, 2013

It’s Murphy’s Law that whenever you carry around tissues, you never need them, but that one time you forget them you wind up using the next best thing: your glove, sleeve, or your poor dog. It’s not pretty. Kleenex highlights these awkward situations in “Embarrassing Moments,” a TV spot encouraging consumers to be proactive and carry Kleenex all the time, not just when they're sick and sneezing on everything. The spot shows people of all ages confessing to embarrassing moments, from the girl who wiped her hand on the family dog, to the man who blew his nose in a pile of streamers, and the woman who sneezed in her hand and then shook her boss’ hand. Ick. Watch it here, created by JWT New York. The campaign also includes a cold and flu predictor website , created by Studiocom, that maps out the possibilities of flu in your area as a weatherman would predict snow.