Around the Net
Emailvision Rebrands, Changes Name to SmartFocus
- Direct Marketing News, Wednesday, October 9, 2013 2:11 PM
Cloud marketing platform provider Emailvision has changed its name to SmartFocus. The new name was chosen to help represent the company's growing multichannel marketing automation tools. The company has been selling these new services for some time now, and their name felt old SmartFocus CEO Brad Wilson told Direct Marketing News. The company, which is better known in Europe than in the U.S., is pushing to expand their business in North America.
