DDB Chicago hired Paul Dain as senior vice president, senior account director on McDonald’s. Dain previously worked in the DDB network, serving as director of technology and user experience at
Tribal DDB. Most recently he was worked at Leo Burnett and prior to that Razorfish where he partnered with cross-agency and client leadership on the digital portion of the Kellogg’s account.
“My primary objective is to lead teams that are not just developing ‘integrated advertising’ – but developing new approaches that impact consumer behavior in unexpected
ways and drive tangible, measureable business results for our clients,” said Dain.