Around the Net
The Creeping Horrors In Marketing
- Marketing Week, Friday, November 1, 2013 8 AM
It's Halloween week, no better time than this to review the roster of good and horrid: high-profile gaffes from brands many people would have thought would just know better. Supermarket chains Asda and Tesco were forced to pull their “Mental Patient” and “Psycho Ward” outfits after coming under fire from the mental health lobby. Amazon removed pages promoting a “Zombie-fied” outfit of disgraced UK DJ Jimmy Saville, following a similar public outcry. Then there's the truly bizarre.
