Google has hired senior P&G exec Kirk Perry to woo advertisers to its properties. Perry, who was president of family care at P&G, was named president, brand solutions at Google, a new role
reporting to Chief Business Officer Nikesh Arora. Mr. Perry becomes one of few direct reports to Mr. Arora's business group, which includes the heads of the Americas, Asia and Northern Europe. With
the hire, Google is redoubling its efforts to pry brand advertising dollars from TV.
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