School teacher George Masters has the marketing world abuzz with a homemade ad for Apple Computer's iPod that is rapidly "going viral." To some experts, Masters' ad heralds the future of advertising.
Homemade ads will play a big part in marketing, just like blogging is shaking up the news. Masters' 60-second animated ad features flying iPods, pulsing hearts and swirling '70s psychedelia. It's set
to the beat of "Tiny Machine" by '80s pop band the Darling Buds.
Read the whole story at Wired, December 13, 2004
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