Datalogix, a data company that connects digital advertising to offline sales, named former Starcom MediaVest Group executive Steven Wolfe Pereira as Chief Marketing Officer. Prior to joining
Datalogix, Wolfe Pereira served as executive vice president of MediaVest and the managing sirector of its multicultural agency MediaVest Multicultural (MV42 degree). As CMO at Datalogix, Wolfe Pereira
will assume global responsibility for Datalogix's brand advertising, corporate communications, and product and vertical marketing initiatives and global agency partnerships. He will be based in San
Francisco.