Rauxa, an independent, brand marketing agency with offices in New York, San Francisco, Atlanta and Orange County, hired Debrianna Obara as senior vice president, media. A newly created role, Obara
will be responsible for overseeing and developing Rauxa’s media practice. She joins the agency from Razorfish, where she most recently oversaw media and search for the West Coast—working
with clients such as Best Buy, Holland America, and Genentech. Prior to that, Obara worked at agencies like Draft Worldwide, Ogilvy & Mather, and ID Media in multimedia planning. Obara will work
out of Rauxa’s headquarters in Orange County.