TBWA\Chiat\Day LA tapped Rohit Thawani as head of digital strategy. Thawani will work with TBWA\Chiat\Day LA and DAN LA clients including Pepsi, Nissan, adidas, Google and the Grammy’s. He will
report to Nick Barham, chief strategy officer. Most recently, Thawani was a lead strategist at 72andSunny where he worked on Google Ad Arts. Prior to that, he spent three years at BBDO NY as digital
strategy director working with clients such as FedEx, Mars Chocolate and Lowe’s Home Improvement. Thawani also worked in digital media for five years at Mediavest, where he led digital efforts
for Coca-Cola’s strategic properties including the Super Bowl,
American Idol, NASCAR, NBA, NCAA and the Olympics.