Around the Net
Oracle to Buy Responsys For $1.5 Billion
- The New York Times, Friday, December 20, 2013 11:34 AM
Oracle has agreed to acquire email marketing services company Responsys for $1.5 billion. The Responsys acquisition is the seventh for Oracle this year. The deal follows other major acquisitions in the email marketing space. ExactTarget was snapped up by Salesforce earlier this year.
