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Local Benefits From Programmatic

Street Fight has posted a Q&A with Eli Portnoy, GM of Thinknear at Telenav, a navigation and mapping company involved in mobile advertising.

Portnoy said, “[T]he emergence of location-based mobile ads coincided almost perfectly with the emergence of RTB and mobile. And it did so for a reason.”

Read the post here.

Read the whole story at Street Fight »

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