Around the Net
Trader Media Brings Brands Under One Umbrella
- The Drum, Sunday, February 2, 2014 12:09 PM
Auto Trader owner Trader Media has brought its Bike Trader, Van Trader and Motorhome & Caravan Trader brands under the Auto Trader banner. Trader Media said the brand integration would be followed by a second phase beginning at the end of February which will see Truck Trader and Farm Trader follow suit.
