It looks like Whisper just set itself apart from a cluster of other “anonymous” (or “anonymish”) social networks by breaking into the gossip game. Yes, the Sequoia-backed
startup “may have just gotten its big break into celebrity gossip territory that’s typically dominated by the likes of TMZ and the National Enquirer,” TechCrunch reports.
“While [the] news is about as shallow and silly as it comes, in a larger way, it reveals Whisper’s potential strategy for staying relevant in the notoriously fickle social app
space.”
Read the whole story at TechCrunch »
