Around the Net

Mastercard Calls 'Pass For Tweet' Highly Inappropriate

  • The Drum, Wednesday, February 19, 2014 2:55 PM

The brand responded to the fallout from House PR’s disastrous PR strategy of asking Telegraph journalist Tim Walker to agree to publish promotional tweets for Mastercard and guarantee editorial coverage in exchange for his press pass following condemnation from members of the media industry and public.

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