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Papa John's Taps Grey As AOR
- Adweek, Tuesday, February 25, 2014 8 AM
After a three-month review, pizza chain Papa John's has tapped Grey to be its lead agency. The shootout included BBDO, Arnold and Doner. The brand's annual media spending totals about $120 million. The incumbent was Zimmerman Advertising in Fort Lauderdale, Fla., which did not defend. The agency will keep the media and franchisee and co-operative advertising accounts.
