- Variety, Tuesday, February 25, 2014 11:35 AM
Why do celebrities prefer Twitter to Facebook? Facebook has brought in Sibyl Goldman to help answer that question, and ingratiate the social giant with Hollywood as its new head of entertainment
partnerships. Variety refers to Goldman as “Ryan Seacrest’s digital guru.” She most recently served as executive vice president of new media at Ryan Seacrest Productions. At
Facebook, “She’ll be charged with building a bigger team focused on outreach efforts to studios, networks and celebrities.”
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